This is the final version of our poster, as you can see the image is slightly different from the one before, obviously one the of the first things we did was to add a title to the picture, we wanted the title to just simply display the name of the film. At first we wrote the title just plain, all in one line and the same size and we just scrolled through fonts trying to decide the best one that suited the poster and our genre the most, we did eventually agree on a title that looked good but i though it wasn't good enough and looked to boring so i played around with things like positioning sizing until i was happy with the title. As the picture shows the title is quite different from a regular line of text, the number 7 is a lot larger than the other text, this makes it stand out and emphasises it, i also added some other effects like gaussian blur to make the font appear to be glowing, to add the fading lines to the number 7 i just added motion blur in different directions. I think the finished title looked very appropriate for our poster and our film genre. But because the title was a bold white colour it was very bright, this made the image behind it look very dull and dim so i had to adjust the brightness and contrast levels further, the white and blue shades were not bright enough and did not contrast enough to the darker areas. So i made the brighter areas brighter to get a wider range of tones and so the brighter areas matched to brightness of the title more so they went together nicely. We also was not sure on the best place to put the title, whether it should be at the top or bottom ? or to one side ? or in a corner ?, we experimented by moving the title around and thought that our research shows that most posters have the title centralised in the bottom half and we thought it looked best there on our poster.

This is the edited version of the original photo we took, as you can see we have made some drastic changes. The first change i made was to place a blue filter over the image, what this did was to turn all the lighting and objects that were mainly yellow and brown colours into blue, white and black shades, this made it so the image fit more in with our film genre, horror. We had looked at some other film posters of the same genre and we felt that most of the ones we saw contained mainly the colour blue or red, so we though that this style for our poster would be appropriate. Another change i made was to the contrast and brightness levels, i had the play around with the levels until i had it so it became a complete siholoutee, i made the darker parts darker and the lighter parts lighter, i am still not happy with the photo as it is now as i feel it is too dim and the blues and whites should be a little lighter to contrast more with the black, but overall i think that we have changed the picture very well in order for it to fir out genre and also look good. The original shot was a good one, but it was not one we could just put straight onto the poster, i think we have created a good feel of mystery and horror, also we wanted it to look intrusive, like the killer is intruding into the home, like he shouldnt be there. i am happy with how the poster is coming along but will add more adjustments until it looks more professional.

This was the original photo we took for our poster, we used the doorway to the house we were using for filming, we wanted the shot to be from a low angle to make the figure look dominating, this shot we actually used was one that we just took quickly and was a bit of a tester for all the lighting and everything else in the shot, the person who is in this photo is actually tom Edwards (the victim) when it is supposed to me (the killer) but we figured that you wouldn't be able to tell after we adjusted it in photoshop. The picture we had in mind was a silhouette of someone standing in a doorway to a house so for the lighting we tried to make it as light as possible behind the figure but as dark as possible in front. We used headlights from my car to light up the background and also turned on the light behind the head of the figure, in this photo you can see the face and some detail of the person standing, we didn't want this to show but we thought that we would be able to photoshop it into a complete silhouette. To make the figure appear more scary we tried to show that he was holding an axe and also wanted and outline of the the hood rather than his head as this would hide the identity further and add to the mysterious effect.

we also experimented with different blood patterns and different lighting, above are a couple of photos to show this. The first photo is taken from when we changed the lighting so it shone from different angles, in this particular image the lighting is directly in level with the card and is shining from the side, this has given all the raised areas exaggerated shadows and makes the blobls of blood on the card look very fake and like they have been put in by photoshop, we though this effect looked good but it was not what we wanted as we wanted the photo to like realistic and more older that computer generated. The second photo is a picture of one of our ideas for the blood pattern, as well as spraying the blood onto the card and paper we also thought that a hand print might be just as scary and have the same effect but when we did a test run with it we decided that spraying the blood and flicking it onto the paper looked better than the hand print as the hand print looked too purposly done.

This was our final attempt, we agreed that the lighting made a lot of difference, it changed the colour of the white slightly to a more dingy yellow which looks a good effect, overall the lighting completely changed the look of the photo and we were very pleased with the outcome. To create it we simply took the photo in a dark room where the only light source was a tourch that we shone directly down towards the card and the piece of paper. The blood was created by putting watered down paint onto a toothbrush and then flicking the brissles so it sprayed off and then the bigger dots of blood were created by just flicking the paint brush, we felt this was the closet we were gonna get to it looking like real blood splatterd over the card. I think that overall we have done well in achieving to portray his professional, working side and his evil side in one photo.

This is how it came out, we have not experimented with the lighting on this shot as we wanted to see what it looked like with just normal lighting, we were pleased with the way it looked and though it looked quite genuine. We did think the background may be a bit of a problem as it is quite plain and boring, we thought about maybe using different paper e.g. newspaper or parsel paper but in the end we thought it was best just to have it plain and we could then adjust it and make it more interesting with the lighting or in photoshop if we thought we had to.

This was a test run for the photo, we didn't want to put blood onto the card straight away as it was the only one we had on us at the time so we though we should do a test to get an idea of how it would look, we were happy with this and proceeded onto the real card. Also we thought that it would look better with some bigger spots of blood and also different lighting, we thought that this would make the difference and make the photo look of higher quality.

Magazine cover
for our magazine cover we decided that the picture was going to be of our killers business card because we thought that it was a significant prop and part of the trailer, our idea was to make the business card look professional and real and this would represent the working, normal side of his life and then we would cover it in blood or change it in some way so that there was something that represented his darker, physcotic side.
This picture shows the business card we came up with, we thought that it looked good and professional enough to use for the magazine cover

Analysing film posters
A film poster is used to advertise a film. There may be several versions for one film, with variations in regards to size, content and country of production of the poster. It usually contains an image with text, though this has evolved over time. The text usually contains the film title in large lettering and often the names of the main actors. It may also include a tag line, the name of the director, names of characters, the release date, etc.

This is a movie poster from the film 'The eye'.The eye is a horror film that is a remake of the Hong Kong film "Jian Gui",and is about a woman who receives an eye transplant that allows her to see into the supernatural world. When creating a poster for the film they would have to think about how they want the film to be perceived. This poster has mainly used the colours black and blue, the blue creates a cold feel and makes the poster look eery and mysterious, this is usual for a poster of this genre. The film title is written in bold white lettering, it is very clear and square, there is not many effects put onto the title, it is slightly blurred and the black and blue slightly blur over the bottom right corner. I think that the designer of this poster purposely made the picture very contrasting to the title so that the title stands out and draws your attention straight away. There is a tag line featured just below the title as well, it reads 'you wont believe her eyes'. This is a play on the common phrase 'you wont believe your eyes' but relates it to the film and makes it very suitable for the poster. It is only a short tag line, only one sentence, it does not really give anything away about the film or its plot but makes you wonder what it is. The picture that takes up the whole of the poster is a medium/close up shot of the main actor jessica alba, the picture is her standing against a window with her hand pressed against it, her eyes have also been whitened to make the pupils appear fainter and gives a ghostly effect, there is also water running down the window witch adds to the distortion of the face and the cold feeling of the poster. Overall i feel that this poster is very effective in advertising its film, it does not really give anything away about the film which in some cases is good but still attracts people becuase of the interesting image and the bold title.